BNP AM acquires robo-advisory investment solutions provider

Paris-headquartered BNP Paribas Asset Management has purchased a majority stake in Gambit Financial Solutions, a Belgium-based provider of robo-advisory investment solutions.

Launched in 2007, Gambit will remain independent and will be used as the preferred partner for robo-advisory solutions for BNP Paribas Group’s retail and wealth management networks.

The fintech has recently unveild Birdee, a proprietary B2C robo-advisor. These solutions are being rolled-out by an increasing number of private and retail banks, asset managers and insurance companies in Belgium, Luxembourg, France and Switzerland.

The digital investment solutions provided by Gambit mix advisory-guided or fully autonomous interfaces with a framework that optimises the power of algorithms and the expertise of investment specialists.

Commenting on BNP AM’s acquisition, Geoffroy de Schrevel, CEO of Gambit Financial Solutions, said: “Since the creation of Gambit 10 years ago, our development has been substantial, based on our capacity to deliver innovative solutions in a timely manner. It has enabled us to serve a large number of European financial institutions already.

“This partnership marks a critical step in our development, with the support of a major financial institution and additional resources to fuel our growth. This will be instrumental for our future development, while allowing us to maintain our autonomy, governance and culture.”

Frédéric Janbon, CEO of BNP Paribas Asset Management, added: “The partnership with one of the most advanced robo-advisory solutions available in the market is a key milestone in our digital transformation and marks our commitment to delivering quality investment solutions to our clients. Gambit and its management have built an impressive track record and a strong client base, and we are securing the talents that have driven its success.

“Moreover we bring our asset management expertise and client knowledge to Gambit and this powerful combination will lead us to quickly move along the digital experience curve in this field. This will significantly accelerate the pace of development and enrichment of our customer journey in the area of financial savings.”

BNP AM had €566bn of assets under management and advisory as at 30 June 2017.

Adrien Paredes-Vanheule
Adrien Paredes-Vanheule is French-Speaking Europe Correspondent for InvestmentEurope, covering France, Belgium, Geneva and Monaco. Prior to joining InvestmentEurope, he spent almost five years writing for various publications in Monaco, primarily as a criminal and financial court reporter. Before that, he worked for newspapers and radio stations in France, in particular in Lyon.

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