PwC launches Buzz4Funds education platform

PwC, the professional services provider, has launched a new platform to educate Europeans about capital markets and the ways they should think about savings and investments.

Buzz4Funds seeks to educate in an environment when both financial products and their regulation are becoming increasingly complex. A key target audience of the content visible on the platform are the so-called millennials – the younger investors who have only recently joined the labour market and thus had to make choices about how to save for the future.

Steven Libby, partner and Asset & Wealth Management leader at PwC Luxembourg, said:  “Investor education is complementary to the traditional tools of investment product information, financial reports and other required communications.”

Nathalie Dogniez, partner at PwC Luxembourg, added that the platform’s education videos aimed to outline the differences between saving and investing, while offering linkes to further educational material.

Jonathan Boyd
Editorial Director of Open Door Media Publishing Ltd, and Editor of InvestmentEurope. Jonathan has over two decades of media experience in Japan, Australia, Canada and the UK. Over the past 17 years he has been based in London writing about funds and investments. From editing the newsletter of the Swedish Chamber of Commerce in Japan in the 1990s he now focuses on Nordic markets for InvestmentEurope. Jonathan was awarded Editor of the Year at the Professional Publishers Association (PPA) Independent Publisher Awards 2017. Shortlisted for the same in 2016, he was also shortlisted in 2017 and 2015 for the broader PPA Awards category Editor of the Year (Business Media).

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