New CEO for Swiss Funds Association

Markus Fuchs is to succeed Dr. Matthäus Den Otter from July as the CEO of the Swiss Funds Association, which will be rebranded as the Swiss Funds & Asset Management Association (SFAMA) on the same time.

Den Otter has been the association’s CEO since 2005.

Martin Thommen, president of the SFA, said Den Otter had made “a significant contribution in establishing the SFA, which now has nearly 180 members, as a strong voice for the Swiss funds and asset management industry”.

“After nearly a decade as CEO of the SFA, the time is right for me to hand over the reins to a younger successor,” said Matthäus Den Otter. “The announced name change as of 1 July 2013 to the Swiss Funds & Asset Management Association SFAMA and the attendant strategic realignment will usher in the beginning of a new era for our association and its new CEO.

He added that he will be on hand to assist Fuchs through to the end of 2013, ensuring a smooth and efficient handover. He will also continue to serve the fund and asset management industry in the future as part of national and international mandates.

Fuchs joined the SFA as senior counsel in 2010. In the past two years, he has been concentrating keenly on asset management, and played a leading role in developing the asset management strategy, a joint project between the SFA and the Swiss Bankers Association.

Before joining the SFA, Fuchs was a managing director and head of Product Management Hedge Funds at UBS, and prior to that CEO of Swiss Life Funds AG. He was chosen from more than 40 applicants, the association said.

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