The 71st edition of the Cannes Film Festival opened on 8 May 2018 and in order to mark the 50th anniversary of the Directors’ Fortnight section, BNP Paribas has announced the launch of a €1m investment fund, BNP Paribas New Cinema Talent, which will aim to finance French-produced, or co-produced, first or second films.
It is understood the fund will be open to financing films of various styles and genres, from traditional full-length feature films to series, and seek to support projects that reflect the French financial group’s values and social engagement.
The selection criteria will include a special focus on new talented filmmakers and movies which deal with major issues faced by the society, including climate change, local ecosystems, diversity and social inclusion, and a positive vision of the future.
“BNP Paribas has partnered with all players in the film industry for over a hundred years and is keen to support all kinds of cinema, from big-budget productions to the most innovative new formats,” argued Bertrand Cizeau, head of Group Communications and deputy head of Company Engagement at BNP Paribas.
He added: ”In setting up the ‘BNP Paribas New Cinema Talent’ fund we are today making a commitment to fostering new talent in film and positioning BNP Paribas as an accelerator for their careers and a long-term partner ready to help, from their first ventures to their first successes.”
Films co-produced by the BNP Paribas New Cinema Talent fund will be selected by a committee of film-industry professionals experienced in the planning, production and promotion of films, together with BNP Paribas in-house financing and communication experts, and based on a shortlist by Cinécapital.
Cinécapital, specialised in the financing of the film and audiovisual industry, will select movies that match criteria set by the BNP Paribas New Cinema Talent fund and which demonstrate a solid conception as well as commercial potential.
Through its image & media unit, BNP Paribas said it is involved, directly or indirectly, in financing half of all films produced in France.