According to the recent research on the investors’ profile of the European P2P platform Robo.cash, women are less likely to invest and usually tend to consider investing in their 30s or 40s, but their average investments are 40% more than men have.
While fintech and alternative lending have significantly developed in a decade and are considered to provide huge and equal opportunities for men and women, the own figures of the P2P platform Robo.cash show that women are still less likely to invest and comprise only 8% of the total number of investors.
Nevertheless, the small share in the investors’ number does not necessarily signify that women invest less. They hold 12% of the investment volume made on the platform and place 42% more than men: the average size of investments is €1.900 among men and €2.700 among women.
Statistically, it can be largely traced in the age groups of over 30 years. The average age of women investors on the platform is 44 years old in contrast to 37 years old among their male counterparts. The major share of women investors come from Hungary (33%), Lithuania (29%), Slovenia (23%), France (21%) and Latvia (18%).
According to the analysts, the reason why women shy away from investments can be explained by lack of money which is available to be invested and exposed to risks, that is partially caused by the gender pay gap and the necessity to manage household finance and lack of knowledge of the finance market. However, as women are growing experienced and aware of the opportunities, they are getting more involved in the financial industry and catching up with male counterparts in their 30s and 40s.
Despite the difference in numbers and volumes, men and women invest in nearly the same manner. Most investors of Robo.cash (98%) prefer to diversify assets by investing in parts of loans rather than financing single loans in full. Then, 96% of those investors who have chosen reinvestment options tend to maximize their returns by reinvesting any earned interest too, while the rest prefer to accumulate profits on a personal balance in order to freely manage the accrued money.